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How Do You Differentiate Yourself?

April 26, 2011

Now that Nearly Every One is Social, How Do You Differentiate Yourself?

Facebook has over 600 million active users, and nearly 50% of those users are active on a daily basis. If Facebook was a country, it would be the third-largest in the world. Though hard to believe, it’s a reality that social media didn’t have any takers few years back and now there seems to be no room left on the overcrowded social media bandwagon. Twitter, too has come off age in the last couple of years, growing at a scorching pace.

While social media adoption in the business world is a mixed bag, it’s more of a norm rather than an exception in our personal lives. So, how do you stand out from the social media crowd? How do you ensure that your social efforts don’t end up being just another Facebook or Twitter profile with no rhyme or reason? Here are some tips on how to play the “It’s different” trump card for your social media efforts.

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